METLINK | SUPER LUCY

 
PROJECT DEVELOPMENT
 

Production Breakdown

Character Development: Lucy

Lucy

Character Development: Robot

Robot

Cityscape Development

Cityscape Development Cityscape Development Cityscape Development Cityscape Development Cityscape Development Cityscape Development Cityscape Development Cityscape Development Cityscape Development Cityscape Development Cityscape Development
 
PRINT CAMPAIGN
 

Print Campaign Image 1 Print Campaign in situ
 
PROJECT STILLS
 

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WORKS

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 



 
JOB DESCRIPTION
 

Super Lucy is a 30 second TVC for Metlink that follows the heroic imagination of a bus passenger as she envisions herself saving a city in peril from the clutches of an evil, destructive robotic creature. We used a mixture of 3D animation, projection mapping and Cell animation to bring the characters and the city to life.

 

CLIENT
Metlink

AGENCY
Marmalade

PRODUCER
Beaver


 
CREDITS
 

ANIMATION DIRECTOR
Cameron Gough

LIVE ACTION DIRECTOR
Ben Saunders

3D CHARACTER ANIMATION
Cameron Gough

STORYBOARDS
Suren Perera

LEAD R & D
Jarod Pak

ASSISTANT R & D
Shane Smith

CHARACTER DESIGN
Vikki Ong

BACKGROUND ART
Jayne Halsey & Vikki Ong

2D ANIMATION
Vikki Ong & Canaan Mendelsohn

CELL SHADING
Jayne Halsey, Canaan Mendelsohn
& Shane Smith

COMPOSITING
Cameron Gough

EDITING
Cameron Gough
SHOWREEL '11
SUPER LUCY
FUTURE ENERGY
FUTURE FARMING
NO TURNING BACK
COAL IN AUSTRALIA
LION
DATSUN
LICENSE TOWN
WATCH AND WIN
GETTING TO THE FOOTY
WORLD OF WARREN
CLUBBERS GUIDE 2008
GET READY RECRUITS
AARON'S WESTERN ASSAULT
CARN THE KIDS
LOCUSTS: VISIBILITY
VR ONLINE UPDATES
THE SNEEZE
BULMERS
HAPPY NEW YEAR
ALCOHOL AND THE BRAIN
ABS - MOTORBIKE